Public vs. Private

The biggest misperception we notice with our clients is the belief that their child is limited to certain schools because of cost.  Parents will naturally assume that the state universities, with an obvious lower price tag, are much less expensive than the private universities.  For in-state students the price difference of a state university is […]

When Do I Begin the College Financial Aid Process?

The number one question we are asked by almost everyone is “when do we begin the financial aid process?”  Preferably, the process should begin when the student is in their junior year of high school.  Many families get hit with the reality of college in the senior year of high school and this is fine, […]